The Original UnBraider tool is a game-changer for undoing braids, making the process much quicker and easier. Many of us love the look and convenience of braids, but taking them down can be a real hassle, sometimes taking hours or even days. The Original UnBraider lets you remove up to eight braids at once, saving you a lot of time.
Back in 2004, Natasha Anderson invented this tool to help with taking down her daughter’s braids more efficiently. After a break, her daughter Khadija Imara revived the business in 2021 and relaunched it in February 2023 because she saw a high demand for the UnBraider and believed it would be beneficial.
Imara noticed a resurgence in natural hair and protective styles, which inspired her to bring back the tool. A video demonstrating how to use the UnBraider went viral earlier this year, gaining over 4 million views and positive feedback.
Imara highlighted that no other comb on the market can remove braids like theirs, pointing out that the tool can take out up to eight braids at a time. The smaller the braids, the more you can remove at once, which is a huge time-saver.
Beyond the UnBraider, Imara is expanding her business to include products like a Comb Out Spray Conditioner and No Itch Shampoo, aiming to make them easily available in local stores.
Imara emphasizes that the UnBraider was created to help the community, for the community. She hopes the tool will empower hair stylists and braid-take-down businesses to become more profitable with just a $27.99 comb.
Imara’s mission is to share their success and help others succeed too, staying true to the core values of their company.