Ali Express threw a fantastic launch party for their 11:11 Singles Day Sale and pop-up shop in Soho, New York. The VIP event was full of energy and endless entertainment.
They teamed up with rapper Swae Lee to celebrate this huge shopping festival. Their biggest sale runs until November 17th, offering discounts of up to 50% on over 5 million products.
The event featured live performances by celebrities like Lil Kim and Slick Rick. Lil Kim, 49, showed off her style in a crystal-studded bikini top, a dark grey metallic bodysuit, and a denim jacket with baby blue feathers. She wore her signature ‘Queen B’ necklace, diamond “Lil Kim” earrings, and eye-catching denim Jennifer Le gold studded thigh-high boots.
Swae Lee, known for his work with Rae Sremmurd and co-writing Beyonce’s “Formation,” also performed. He wore a denim outfit by Thug Life Clothing and debuted his own curated collection of Ali Express products. Lee expressed his excitement about teaming up with AliExpress, emphasizing the importance of self-care, self-expression, and individuality.
Fashion Bomb CEO Claire Sulmers attended the event, wearing a gold Rabanne mini skirt, a black tank top, and a black leather trench coat. She mingled with guests and chatted with Swae Lee about his projects. Claire also spent time with her friends, including celebrity stylist Ty Hunter, who wore a graphic button-up top, blazer, pinstripe trousers, and bold accessories.
Overall, Ali Express nailed it with one of their best 11:11 Singles Day events, featuring a great selection of products and discounts. The online retailer remains a top spot for holiday shopping.